SMART Goal Setting Technique Explained


A few years ago I discovered another goal setting technique I really like and I am practicing. I sense you may like it too. I found this approach in a book by Scott Ventrella called ‘The Power of Positive Thinking in Business’. Scott Ventrella was heavily influenced by Norman Vincent Peale who wrote ‘The Power of Positive Thinking‘ back in 1952, hence, the similarity in the title.

Scott does not say he created the approach I am about to explain but he says he has used it successfully for years in teaching others how to create and achieve their goals. I like the simple approach and being very fond of using teaching acronyms I appreciate the acronym used in the explanation of this technique.

You may or may not have heard of this approach. Even if you have it is worth revising and putting into practice.

It is called ‘the S.M.A.R.T. approach‘ and it goes like this.

Make your goals ‘S’ for Specific

Write down details of your goal. Specifically, write down the exact action you wish to achieve. Perhaps it to get a new job, start a new blog. What exactly do you mean by a new job? What kind of blog? Details please, tell your mind on paper what you need to have happen. What will you be doing in your new job, what will you be paid etc. Do not just write down “I want a new job”. This is too vague for your mind to manifest.

Make your goals ‘M’ for Measurable

As you work to find a new job once you have described it and you have defined how you are going to find the job write down steps you will take to get this job. X number of phone inquiries per day to companies to see if they are hiring. X number of CVs or Resumes you will send to these companies. X number of follow up calls and requests for an interview. If you number your tasks this will give you a way to measure if you have achieved your goals.

Make your goals ‘A’ for Action Orientated

In keeping with the job search idea you need to focus on the tasks or actions you need to complete to get you on your path to reaching your goal. Perhaps you now need to sit down and note all your skills, training and experience and create a resume or CV.

Make your goals ‘R’ for Realistic

If you have been out of work for many years due to, for example, being a new parent there is no need to over stress yourself by desiring to get a super high level position in the work force right away. Yes, I believe anything is possible but sometimes setting unrealistically high goals can work against you as they may give you an excuse to not succeed.


Make your goals ‘T’ for Time bound

Write down when you want to achieve your goals by. Then when you arrive at this point in time check yourself with your measurement guideline. If you have not achieved your goal re-evaluate and work on them again. Most importantly, congratulate you on actually writing down a goal and working on it since less than five percent of people write down any goals and actually take action!

Remember it is a great idea to break down a goal into mini goals so you can witness your progress and motivate yourself to continue.

Your friend on the journey,

Some extra tools that can assist you:

Free Mini Goal Cards

Mini Motivational Cards

The Power of Positive Thinking in Business Paper Book

The Power of Positive Thinking in Business Kindle Version

The Power of Positive Thinking the Classic book

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