Excellent and Essential Books for Professional Development

Business Development

The Millionaire Real Estate Agent by Gary Keller

In Canada and the USA, this is one of the most innovative books on real estate. You will learn how to grow all not just part of your business. Written by one of the founders of the Keller Williams Agency.

You may not want to be a millionaire but if you want to build an income creating real estate business you need to read this book. In fact, all business owners can learn something from this book.

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Marketing

Purple Cow by Seth Godin

Seth Godin is a master at looking at marketing from an alternative direction. He was the first person to propose the idea of permission based marketing, the idea that people gave us the right to market to them. As against the old idea of marketers annoying and interrupting people to sell something. This idea creates fan not just clients.

Purple Cow is all about how to stand out in your industry so that people can see the real value you offer.

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Psychology

How to Make Friends and Influence People By Dale Carnegie

First published in the 1930s, this is one of the first personal development books I ever read and it essentially teaches you how to be a more interesting human being by becoming more interested in other people. Then it goes much deeper than this and helps you develop quality human relations. A timeless classic, you must have a copy in your l

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Personal and Professional Development

7 Habits of Highly Effective People by Stephen R. Covey

A timeless book that changed the paradigm of how we look at human relations. Moving from the inside out to develop ourselves so we become leaders in our own lives. Filled with essential wisdom that can help people of all ages. I read and re-read my copy of this book and bought the versions written for teens and children that were written by one of Stephen’s sons.  Read this book and take control of your life and impact the world positively.

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More books from my personal library here